Guest blogging, as a link-building, a content marketing and an outreach tool has undergone a rapid shift ever since Matt Cutts announced that Google has taken note and will soon start penalizing spammy tactics. And since that announcement, everyone related to the internet industry is having second- thoughts about accepting and contributing guest posts, and there’s a good reason behind it – posts that feature mediocre content and have been written just for the sake of getting a link back are no longer going to work. However, these developments don’t mean that you should neglect every guest blogger and completely close doors to contributions. Guest contributions still hold value; you however need to follow certain pointers while accepting guest posts, some of which include: [Read more…]